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Those who can, do; those who can't...
A couple years ago, I was working with an online fitness brand. This was the beginning of the post-pandemic era when companies like Peloton, who sat on…
Feb 22
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Jason Shepherd
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Those who can, do; those who can't...
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November 2023
Half of Ads Are Wasted... Who Knows Which Half?
I bet the small slice of human in Mark Zuckerberg would think this is funny. Also I bet all of the social ad platforms do the same thing: take the ads…
Nov 6, 2023
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Jason Shepherd
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Half of Ads Are Wasted... Who Knows Which Half?
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September 2023
Do You Even Query?
Data scientists flexing their...uh...yeah..
Sep 28, 2023
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Jason Shepherd
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Do You Even Query?
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Alexa, What is the FTC?
Should Amazon be worried about this new anti-trust case?
Sep 28, 2023
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Jason Shepherd
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Alexa, What is the FTC?
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The Wryghting is on the Wall
The alphabet soup method for Saas companies
Sep 27, 2023
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Jason Shepherd
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The Wryghting is on the Wall
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One man's app is another man's treasure...
Instacart IPO for a Billion-dollar Exit
Sep 26, 2023
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Jason Shepherd
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One man's app is another man's treasure...
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It Started Out With A Click, How Did It End Up Like This
Are we, as an industry, addicted to apps and tech?
Sep 21, 2023
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Jason Shepherd
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It Started Out With A Click, How Did It End Up Like This
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Total Gamechanger...
Will 3D images and AR improve the customer experience?
Sep 20, 2023
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Jason Shepherd
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Total Gamechanger...
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Hot Honey Marketing Activation
Chick-Fil-A claims victory in the Chicken Sandwich Wars
Sep 19, 2023
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Jason Shepherd
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Hot Honey Marketing Activation
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Google's Anti-Trust Case
How well are we equipped to regulate tech?
Sep 15, 2023
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Jason Shepherd
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Google's Anti-Trust Case
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Glass Half Overflowing
How optimism might effect our follow-thru...
Sep 7, 2023
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Jason Shepherd
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Glass Half Overflowing
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August 2023
Data Has Never Been Objective
Rethinking data and how to make it work for your business
Aug 23, 2023
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Jason Shepherd
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Data Has Never Been Objective
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