Here is a fun intro to the final boss in the DTC Universe - ZeBoss of Babylon - the mega-marketplace that we love to hate. The boon and the bane of DTC brands…
You know, the great Bambino!
But for reals, mega-marketplaces have always been a threat to brands. Though, I think there are more threatening threats to dtc brands than those guys.
And if knowing is half the battle, it would be good to know what you think dtc brands are up against.
So in your opinion, what are some threats or obstacles out here to ecommerce right now? Is it the economy? Inflation? Sam Altman?
Post it up in the comments.
Join in on the discussion or, if you are a lurker, leave a like on the comments you agree with. We will be back on Friday for the first edition of… well, you’ll see.
I think entertainment and travel is the biggest competitor to ecommerce right now. Not exactly a threat, and probably good for people, but something for retailers to remember.